Premium quality that pays off.
Made for more right from the start – our baby carrier accompanies you on every adventure: durable, lovingly crafted and strong enough for your first, second and third child.
Premium quality that pays off.
Made for more right from the start – our baby carrier accompanies you on every adventure: durable, lovingly crafted and strong enough for your first, second and third child.

These three organic cotton muslin cloths (60 x 60 cm) in blue can be used as muslin squares, burp cloths, or cuddly blankets. They are pre-washed, breathable, easy to care for, and gentle on sensitive baby skin.
EXCELLENT QUALITY THAT CONVINCES
Ergonomic from birth, grows with your child into toddlerhood, can be put on in seconds and is made from soft, durable organic cotton – your ROOKIE carries you heart to heart through everyday life.
Other
Yes, the ROOKIE Premium Elite baby carrier is suitable for babies weighing 3 kg and above and can be used for babies weighing up to 15 kg.
Thanks to the continuously adjustable panel, it adapts perfectly to your baby's hips and grows with them. The softly padded neck support also provides extra hold and support, especially for newborns.
Your baby should sit in the recommended squatting position, i.e. their legs should be bent at a right angle and their back should be slightly rounded.
This supports the healthy development of your child's spine and muscles.
Yes, thanks to the variable shoulder strap guide in X or H shape, the Rookie Premium Elite offers you the flexibility to carry your baby both on your chest and on your back.
We recommend carrying your baby on your back from around 6 months of age, once your baby has stable head and torso control.
Carrying your baby facing outwards is not recommended by experts, which is why the Rookie baby carrier does not support this position.
One important reason is the squat-spread position, which is essential for the healthy development of your baby's spine and hip joints. When carrying your baby in front, their legs and back are stretched, which can affect their still-soft hip joints.
Yes, many parents use the ROOKIE baby carrier even after a caesarean section. The waist belt sits high on the waist and therefore does not rest directly on the sensitive scar area, which can make carrying more comfortable.
Yes! All Rookie baby carriers are one-size-fits-all, so both tall men and petite women (or vice versa) can use the same carrier.
Thanks to the adjustable waist belt, it can be individually adjusted and is suitable for waist sizes from approx. 64 cm to 135 cm – for maximum comfort and a perfect fit.
The Premium Elite is optimised for front and back carrying. Thanks to the integrated newborn function, you can carry your baby on your front from birth and on your back from around 6 months.
For ergonomic reasons, wearing the device facing forwards is not recommended.
Yes, the foldable headrest provides additional privacy when breastfeeding. To breastfeed, position your baby appropriately and ensure that they are sitting safely and comfortably – the headrest can be used for added discretion.
The Premium Elite takes comfort and design to the next level. The most popular improvements are the extra soft padded neck support, the buckle on the belly strap and breathable material with UV protection.
Our baby carriers are not only beautiful, but also really easy to put on and adjust to the correct ergonomic position.
The soft shoulder straps adapt perfectly to your body shape and distribute your baby's weight optimally.
Compared to many other carriers, the Premium Elite also impresses with many practical features such as a fold-out headrest, extra neck padding (ideal for newborns), organic fabrics with UV protection and free carrying advice.
Yes, you can wash your Rookie: hand wash or machine wash on a delicate cycle at 30°C, do not bleach, do not tumble dry, do not iron, do not dry clean.
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