Rookie Blog
Sidebar

THEME

LATEST ARTICLES
Featured
Why babywearing is more than just practical – 5 deeper benefits of a baby carrier
Warum Tragen mehr ist als nur praktisch – 5 Vorteile einer Babytrage, die tiefer gehen
The idea often takes root in our minds: "I carry my baby so I have my hands free." Of course, that's true—it's one of the many advantages. But a baby... Read more
Warum Stillen die schönste, aber schwierigste Reise ist – und wie Tragen dir helfen kann
Why breastfeeding is the most beautiful but most difficult journey – and how babywearing can help you
World Breastfeeding Week reminds us how valuable breastfeeding can be – for bonding, for health, for the feeling of having your baby so close. But it should also do something... Read more
Stillvorbereitung: Warum du dich auf das Stillen vorbereiten solltest
Breastfeeding preparation: Why you should prepare for breastfeeding
Hello dear mom, Many people think that breastfeeding is a natural instinct that works automatically. But in reality, breastfeeding also requires preparation and knowledge to go smoothly for you and... Read more
Rookie startet in die nächste Wachstumsphase – mit Tina Häußler als neuer CEO 💛
Rookie is entering its next growth phase – with Tina Häußler as the new CEO 💛
Exciting news from Rookie: We're entering a new era – and Tina Häußler is now at the helm! 🚀 Tina brings not only years of experience in strategy, brand management,... Read more
Warum wir die Zukunft tragen – ein Plädoyer am Weltkindertag
Why we carry the future – a plea on World Children's Day
September 20th is World Children's Day – a day that reminds us how important it is to pay attention to the needs of the youngest members of our families. From... Read more
Babytragen im Herbst: Kuschelig mit der richtigen Ausstattung
Babywearing in autumn: Cozy with the right equipment
Autumn is a magical season, characterized by warm colors, cooler air, and the scent of falling leaves. However, for parents, keeping their little ones comfortable and safe in constantly changing... Read more
3 Elterngeld-Fehler, die du jetzt vermeiden solltest 💛
3 parental allowance mistakes you should avoid now 💛
Hello dear mom, I'm Jana, your parental leave expert with a big mom heart! First of all: Congratulations on your pregnancy! This time is truly unique: you're filled with anticipation... Read more