When we developed the Rookie baby carrier , one thing was clear to us: we didn't just want to create a carrier that looked stylish, but one that also noticeably made everyday life easier for parents. Because being a mother is a full-time job – having your hands free makes everyday life so much simpler. But breastfeeding, postpartum recovery, sleepless nights – all of that demands an incredible amount of energy . And in the process, one thing often falls by the wayside: taking care of yourself .
Two essentials that make your everyday life as a mom easier. And how gorgeous is this duo? ;)
It's important to us that you not only take care of your baby, but also take good care of yourself. A hydrated, strong body gives you the energy you need to master all the challenges of everyday motherhood.
Studies show that many pregnant women and new mothers don't drink enough fluids. Yet their fluid requirements are increased:
- During pregnancy , the mother's blood volume increases by about one liter to adequately supply the fetal circulatory system and the placenta. The body also requires more fluid for metabolism and the production of amniotic fluid.
- Sufficient fluid intake is essential for milk production during breastfeeding . If the mother drinks too little, the milk supply can decrease because the body is not optimally supplied.
But ensuring adequate fluid intake of 2-3 liters is not always so easy: whether on the go or at home, we forget it in the hustle and bustle of motherhood.
That's why we at ROOKIE sat down and thought about how we can start the year 2025 healthy with you and live the resolution together to drink enough: for you and baby.
It quickly became clear to us: we need to team up with Stanley 's team.
With 1.2 million followers, Stanley is THE quencher on the market and more than just a drinking cup. It represents conscious self-care in everyday life. With its large capacity (1.2 liters), it reminds you to drink regularly – even on stressful days. Most importantly: the insulation keeps your drink cold or hot for hours – no more cold coffee! ☕️
To celebrate this special collaboration, we've organized a fantastic event for you! 🥹 Sign up now for your chance to win a MEGA deal. We're going live on Sunday, January 12th. Will you be there?
🔔 You can now register exclusively for this promotion and be the first to secure your unique deal. But only for 24 hours 🤫
